Network Challenge (Chapter 16), The
Extended Intelligence Networks: Minding and Mining the Periphery
Although networks in key business areas such as communications, supply chains, R&D, and sales are designed to improve the flow of information, people, or goods, they can also be used to improve the peripheral vision of the organization. In this chapter, the authors examine how networks can be used by organizations to scan, sense, and adapt to new and important signals from the organization's strategic environment beyond its core focus. The first part of the chapter emphasizes the importance of peripheral vision in helping organizations not being blindsided by threats while seeing new opportunities sooner. The authors examine some key obst…
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Produktdetails
Weitere Autoren: Schoemaker, Paul / Snyder, Scott
- ISBN: 978-0-13-701511-5
- EAN: 9780137015115
- Produktnummer: 34722974
- Verlag: Pearson ITP
- Sprache: Englisch
- Erscheinungsjahr: 2009
- Plattform: EPUB
- Auflage: 1. Auflage
Über den Autor
George S. Day, Geoffrey T. Boisi Professor and Professor of Marketing, The Wharton School, University of Pennsylvania Paul J. H. Schoemaker, Research Director, Mack Center for Technological Innovation, The Wharton School, University of Pennsylvania Scott A. Snyder, President and CEO, Decision Strategies International
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