Game-Changing Strategies
How to Create New Market Space in Established Industries by Breaking the Rules
Praise for Game-Changing Strategies This is the most exciting book I have read in years! Clearly written and crammed with interesting ideas that are brought to life with real-company examples, Game-Changing Strategies will change the way managers approach strategy-making in their organizations. Should be required reading for top executives and anyone interested in business-model innovation. -Peter Schou, founder and former CEO, Lån & Spar Bank A/S, Denmark; administrator and director, Lån & Spar Fond Costas Markides really understands what it takes to innovate in a large corporation. This clear-eyed analysis cuts through the complexit…
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Produktdetails
- ISBN: 978-0-470-29094-1
- EAN: 9780470290941
- Produktnummer: 13965171
- Verlag: Wiley
- Sprache: Englisch
- Erscheinungsjahr: 2008
- Seitenangabe: 256 S.
- Plattform: PDF
- Masse: 860 KB
Über den Autor
Constantinos Markides is professor of Strategic and International Management and holds the Robert P. Bauman Chair of Strategic Leadership at the London Business School. He is also the chairman of the Strategic and International Management (SIM) Department at LBS. He is the author or coauthor of six other books including All the Right Moves, Strategic Thinking for the Next Economy, The Future of the Multinational Company, and Fast Second.
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