The Innovator's Guide to Growth
Putting Disruptive Innovation to Work
More than a decade ago, Clayton Christensen's breakthrough book The Innovator's Dilemma illustrated how disruptive innovations drive industry transformation and market creation. Christensen's research demonstrated how growth-seeking incumbents must develop the capability to deflect disruptive attacks and seize disruptive opportunities.In The Innovator's Guide to Growth, Scott Anthony, Mark Johnson, Joseph Sinfield, and Elizabeth Altman take the subject to the next level: implementation. The authors explain how to create this crucial capability for unlocking disruption's transformational power.With a foreword by Christensen, this book provides…
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Produktdetails
Weitere Autoren: Johnson, Mark W. / Sinfield, Joseph V. / Altman, Elizabeth J.
- ISBN: 978-1-4221-4603-3
- EAN: 9781422146033
- Produktnummer: 22227793
- Verlag: Harvard Business Review Press
- Sprache: Englisch
- Erscheinungsjahr: 2008
- Seitenangabe: 320 S.
- Plattform: EPUB
- Masse: 1'945 KB
Über den Autor
Anthony, Scott D./ Johnson, Mark W./ Sinfield, Joseph V./ Altman, Elizabeth J.
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