Michael Gurian
Leadership and the Sexes
Using Gender Science to Create Success in Business
Ebook (PDF Format)
This powerful and timely book unlocks gender truths for the workplace. Every businessperson-man or woman-needs to read this book. -Louann Brizendine, M.D., author, The Female Brain and The Male Brain LEADERSHIP AND THE SEXES EACH OF US ENTERS THE WORKPLACE not only as a human being, but as a woman or a man. Leadership and the Sexes links the actual science of male/female brain differences to every aspect of business. Written by the New York Times bestselling author and gender expert Michael Gurian and acclaimed workplace gender consultant Barbara Annis, this groundbreaking book weaves brain science and gender studies with real-life examples f…
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Beschreibung
This powerful and timely book unlocks gender truths for the workplace. Every businessperson-man or woman-needs to read this book. -Louann Brizendine, M.D., author, The Female Brain and The Male Brain LEADERSHIP AND THE SEXES EACH OF US ENTERS THE WORKPLACE not only as a human being, but as a woman or a man. Leadership and the Sexes links the actual science of male/female brain differences to every aspect of business. Written by the New York Times bestselling author and gender expert Michael Gurian and acclaimed workplace gender consultant Barbara Annis, this groundbreaking book weaves brain science and gender studies with real-life examples from business leaders to provide a new vision of gender diversity. Leadership and the Sexes presents brain science tools with which readers can look into the brains of men and women to understand themselves and one another. The book also provides five GenderTools, which can be used immediately in executive, management, design, and marketing teams. The gender science presented in this book has been used successfully by such diverse corporations as IBM, Nissan, Proctor & Gamble, Deloitte & Touche, PriceWaterhouseCoopers, Brooks Sports, and many others. This gender science helps leaders increase their organization's competitive edge, profits, and bottom line by: Increasing gender intelligence between men and women Discovering new ways to supervise, negotiate, and manage Revising male/female relationships to meet the demands of the global economy Understanding how to utilize gender science to sell and market products and services The corporation that utilizes the authentic differences between men and women is the organization that discovers significant competitive advantage. The company or firm that helps women and men understand each other discovers maximum success.
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Produktdetails
Weitere Autoren: Annis, Barbara (Zus. mit)
- ISBN: 978-0-470-28984-6
- EAN: 9780470289846
- Produktnummer: 13954577
- Verlag: Wiley
- Sprache: Englisch
- Erscheinungsjahr: 2008
- Seitenangabe: 272 S.
- Plattform: PDF
- Masse: 1'220 KB
Über den Autor
The AuthorsMichael Gurian is a thought-leader, corporate consultant, family therapist, and the New York Times bestselling author of twenty-five books, including Leading Partners, The Wonder of Girls, Boys and Girls Learn Differently!, The Wonder of Boys, and The Minds of Boys. The co-founder of the Gurian Institute, he has spearheaded a national effort to provide communities and corporations with training in brain-based gender issues.Barbara Annis is a thought-leader, corporate consultant on gender intelligence and inclusive leadership, CEO of Barbara Annis & Associates, and author of Same Words, Different Language. She has more than twenty years' experience as a specialist in gender issues in the workplace. Annis and her associates have delivered large-scale corporate projects on leadership, gender intelligence, and diversity. She also serves on the Harvard KSG Women's Leadership Board.
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