Social Media in the Public Sector
A Guide to Participation, Collaboration and Transparency in The Networked World
Grounded in solid research, Social Media in the Public Sector explores the myriad uses of social media in the public sector and combines existing practices with theories of public administration, networked governance, and information management. Comprehensive in scope, the book includes best practices, the strategic, managerial, administrative, and procedural aspects of using social media, and explains the theoretical dimensions of how social behavior affects the adoption of social media technologies. Praise for Social Media in the Public Sector Mergel has produced a foundational work that combines the best kind of scholarship with shoe-leath…
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Produktdetails
- ISBN: 978-1-118-22424-3
- EAN: 9781118224243
- Produktnummer: 16373036
- Verlag: Wiley
- Sprache: Englisch
- Erscheinungsjahr: 2012
- Seitenangabe: 320 S.
- Plattform: PDF
- Masse: 19'005 KB
Über den Autor
Ines Mergel is assistant professor of public administration at the Maxwell School of Citizenship and Public Affairs and the School of Information Studies (iSchool) at Syracuse University.
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