Rupert's Adventures in China
How Murdoch Lost a Fortune and Found a Wife
When China's reformers eased open the communist giant's doors to the world, they found Rupert Murdoch standing outside in his best suit with a bunch of flowers. Used to being courted by those in power, Murdoch made a clumsy suitor. If the billionaire media mogul thought he could swagger into China and add the world's biggest audience to his News Corp empire, he quickly discovered that things worked differently in the Middle Kingdom. The communist leadership kept the 'ultimate capitalist' at arm's length.Nonetheless, amid many blunders and much wasted money, News Corp managed to connect China to the world through the Internet and to transform…
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Produktdetails
- ISBN: 978-1-84596-849-6
- EAN: 9781845968496
- Produktnummer: 13865157
- Verlag: Mainstream Publishing
- Sprache: Englisch
- Erscheinungsjahr: 2011
- Seitenangabe: 320 S.
- Plattform: EPUB
- Masse: 278 KB
Über den Autor
Bruce Dover
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