Produktbild
Robert M. Grant

Contemporary Strategy Analysis

Text and Cases Edition

Buch

''Great textbook that manages to provide both scientific insight as well as valuable tools for practice.''Prof. Dr Phillip C. Nell, Vienna University of Economics and Business, Austria''Grant's Contemporary Strategy Analysis provides a comprehensive and practical review of all the key strategy topics, from analysing internal resources and capabilities to competitive advantage in mature industries. It provides a detailed and pragmatic overview, ideal for my Strategy Exec MBA module, with numerous practical case studies making it a must have for both post graduates and industry practitioners.''Amazon ReviewerContemporary Strategy Analysis, 9th… Mehr

CHF 95.00

Preise inkl. MwSt. und Versandkosten (Portofrei ab CHF 40.00)

Versandfertig innerhalb 1-3 Werktagen

Produktdetails


  • ISBN: 978-1-119-12084-1
  • EAN: 9781119120841
  • Produktnummer: 18160918
  • Verlag: Wiley
  • Sprache: Englisch
  • Erscheinungsjahr: 2016
  • Seitenangabe: 776 S.
  • Masse: H24.6 cm x B19.1 cm x D2.8 cm 1'264 g
  • Auflage: 9. A.
  • Abbildungen: s/w. Abb., Tab.
  • Gewicht: 1264

Über den Autor


Robert M. Grant is the Eni Professor of Strategic Management at Bocconi University in Milan, and a Visiting Professor at Georgetown University and City University, London. His previous faculty positions included London Business School, California Polytechnic, University of British Columbia, and University of St Andrews. His business experience ranges from manufacturing tires (Firestone) and meat pies (Kraft Foods) to strategy consulting with companies such as Eni and American Express.

42 weitere Werke von Robert M. Grant:


Bewertungen


0 von 0 Bewertungen

Geben Sie eine Bewertung ab!

Teilen Sie Ihre Erfahrungen mit dem Produkt mit anderen Kunden.