Rami K. (Hrsg.) Isaac

Tourism and Hospitality in Conflict-Ridden Destinations

Ebook (EPUB Format)

Tourism and Hospitality in Conf lict-Ridden Destinations provides insight into the various types of current and post-conf lict destinations worldwide and the steps that might be taken to transform them into future tourist destinations.Through both a conceptual and demonstrative approach, this book examines the steps destination management organizations as well as destination marketers need to take in order to improve their image in the eye of potential tourists. It also questions the extent to which tourism can alter the image of a destination and the possible destination marketing strategies that can be undertaken.Analysis of a wide selectio… Mehr

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Produktdetails

Weitere Autoren: Çakmak, Erdinç (Hrsg.) / Butler, Richard (Hrsg.)

ISBN: 978-0-429-87201-3
EAN: 9780429872013
Produktnummer: 31166957
Verlag: Taylor & Francis Ltd.
Sprache: Englisch
Erscheinungsjahr: 2019
Seitenangabe: 280 S.
Plattform: EPUB
Masse: 4'383 KB
Auflage: 1. Auflage
Abbildungen: 21 schwarz-weiße Abbildungen, 5 schwarz-weiße Fotos, 16 schwarz-weiße Zeichnungen, 8 schwarz-weiße Tabellen

Über den Autor

Rami K. Isaac is currently a Senior Lecturer in tourism teaching at Breda University of Applied Sciences in the Netherlands. He is also an assistant professor at Bethlehem University, Palestine.Erdinç Çakmak teaches courses on destination management, contemporary marketing, context related research techniques and international fieldwork at both graduate and undergraduate programmes at Breda University in the Netherlands.Richard Butler is currently an Emeritus Professor in the Business School at the University of Strathclyde, UK.