Glynis M. (Hrsg.) Breakwell

Doing Social Psychology Research

Buch

This practical text introduces students to all the principal data collection methods and data analyses used in social psychology. A student-friendly introduction to the data collection methods and data analyses used in social psychology. Describes the principal research methods and shows how they can be applied to particular research questions. Each chapter is written by a psychologist well known for using the method they describe. Methods presented include conducting surveys, constructing questionnaires, facilitating focus groups, running interviews, and using archival recordings. Topics used to illustrate these methods include identity proc… Mehr

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Produktdetails

ISBN: 978-1-4051-0812-6
EAN: 9781405108126
Produktnummer: 8632971
Verlag: John Wiley and Sons Ltd
Sprache: Englisch
Erscheinungsjahr: 2003
Seitenangabe: 400 S.
Masse: H22.9 cm x B15.3 cm x D0.5 cm 566 g
Gewicht: 566
Sonstiges: Professional & Vocational

Über den Autor

Glynis M. Breakwell is Vice-Chancellor of the University of Bath. She is a social psychologist specializing in research and identity processes, risk communication, and military cultures. Her previous publications include Coping with Threatened Identities (1986), Interviewing (1990) and Research Methods in Psychology (with Sean Hammond and Chris Fife-Shaw, 1999).