Produktbild
Mark J. Greeven

Pioneers, Hidden Champions, Changemakers, and Underdogs

Lessons from China's Innovators

Ebook (EPUB Format)

An insider's view of China's under-the-radar, globally competitive innovators.Chinese innovators are making their mark globally. Not only do such giants as Alibaba and Huawei continue to thrive and grow through innovation, thousands of younger Chinese entrepreneurs are poised to enter the global marketplace. In this book, Mark Greeven, George Yip, and Wei Wei offer an insider's view of China's under-the-radar, globally competitive innovators. The authors, all experts on Chinese innovation, distinguish four types of innovators in China: pioneers, large companies that are globally known; hidden champions, midsize enterprises that are market lea… Mehr

CHF 36.10

Preise inkl. MwSt. und Versandkosten (Portofrei ab CHF 40.00)

Versandfertig innerhalb 1-3 Werktagen
Versandkostenfrei

Produktdetails


Weitere Autoren: Yip, George S. / Wei, Wei
  • ISBN: 978-0-262-35234-5
  • EAN: 9780262352345
  • Produktnummer: 34355225
  • Verlag: MIT Press
  • Sprache: Englisch
  • Erscheinungsjahr: 2019
  • Seitenangabe: 216 S.
  • Plattform: EPUB
  • Masse: 943 KB
  • Abbildungen: 10 FIGURES

Über den Autor


Mark J. Greeven is Professor of Innovation and Strategy at IMD Business School in Lausanne and coauthor of Business Ecosystems in China: Alibaba and Competing Baidu, Tencent, Xiaomi, and LeEco.George S. Yip is Emeritus Professor of Marketing and Strategy at Imperial College Business School in London and coauthor of China's Next Strategic Advantage: From Imitation to Innovation (MIT Press). He divides his time among Boston, London, and Maine.Wei Wei is Founder and CEO of the Shanghai-based consulting firm GSL Innovation.

9 weitere Werke von Mark J. Greeven:


Bewertungen


0 von 0 Bewertungen

Geben Sie eine Bewertung ab!

Teilen Sie Ihre Erfahrungen mit dem Produkt mit anderen Kunden.