Managing The Professional Service Firm
Professional service firms differ from other business enterprises in two distinct ways: first they provide highly customised services thus cannot apply many of the management principles developed for product-based industries. Second, professional services are highly personalised, involving the skills of individuals. Such firms must therefore compete not only for clients but also for talented professionals. Drawing on more than ten years of research and consulting to these unique and creative companies, David Maister explores issues ranging from marketing and business development to multinational strategies, human resources policies to profit…
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Produktdetails
- ISBN: 978-1-4711-0965-2
- EAN: 9781471109652
- Produktnummer: 29206164
- Verlag: Simon & Schuster Uk
- Sprache: Englisch
- Erscheinungsjahr: 2012
- Seitenangabe: 368 S.
- Plattform: EPUB
- Masse: 0 KB
Über den Autor
DAVID MAISTER is widely recognised as the premier expert on professional service firm management. Maister is British by birth but has made his success in the US where he founded the highly successful Maister Associates Inc., a consulting firm which serves a broad range of professions. He is also the author of several books including THE TRUSTED ADVISOR (074320963X), TRUE PROFESSIONALISM (0684866250) and PRACTICE WHAT YOUR PREACH (0743231333).
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