The Entertainment Economy
How Mega-Media Forces Are Transforming Our Lives
Every so often an author explains our culture in such a new and original way that from that day on we see the world around us in a new light. From Understanding Media by Marshall McLuhan through Nicholas Negroponte's Being Digital. the books that have shown us the clearest vision of the future have been those that recognize the central role of mass media. In The Entertainment Economy, Michael J. Wolf, the industry's most in-demand strategist, demonstrates that media and entertainment have moved beyond culture to become the driving wheel of the global economy. From New York to New Delhi, from London to Lagos, from Singapore to Seattle, every…
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Produktdetails
- ISBN: 978-1-4000-5186-1
- EAN: 9781400051861
- Produktnummer: 19386169
- Verlag: Random House N.Y.
- Sprache: Englisch
- Erscheinungsjahr: 2003
- Seitenangabe: 336 S.
Über den Autor
Michael J. Wolf is the leading consultant to the world's top media and entertainment companies. He is the founder and Senior Partner of the Media and Entertainment Group at Booz-Allen & Hamilton, the largest and most influential consulting practice for these industries. His team of more than 200 consultants are based in New York, Los Angeles, London, Paris, Tokyo, Munich, Shanghai and Sao Paolo. A graduate of Columbia University, Mr. Wolf lives in New York City.
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