Produktbild
David M. Flanagan

RUDDER

Strategic Brand Clarity

Buch

As people in business, everybody is more than familiar with the word Brand. Few, however, have the foggiest notion what a brand really is...and no clear road on how to build one.We have been raised in a sophisticated world of business in which the word brand has become a nice little marketing buzzword. However, even in the world of professional design, marketing, and advertising, few really understand exactly what a true brand is, how to build one, or how to make it work as hard as it should.Removing the mystery and providing a crystal-clear formula for building a powerful and impactful brand, David Flanagan boils it all down into What you sa… Mehr

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Produktdetails


  • ISBN: 978-0-578-48904-9
  • EAN: 9780578489049
  • Produktnummer: 30881022
  • Verlag: S-Club
  • Sprache: Englisch
  • Erscheinungsjahr: 2019
  • Seitenangabe: 226 S.
  • Masse: H21.6 cm x B14.0 cm x D1.2 cm 291 g
  • Abbildungen: Paperback
  • Gewicht: 291

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