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Strategic Brand Clarity
As people in business, everybody is more than familiar with the word Brand. Few, however, have the foggiest notion what a brand really is...and no clear road on how to build one.We have been raised in a sophisticated world of business in which the word brand has become a nice little marketing buzzword. However, even in the world of professional design, marketing, and advertising, few really understand exactly what a true brand is, how to build one, or how to make it work as hard as it should.Removing the mystery and providing a crystal-clear formula for building a powerful and impactful brand, David Flanagan boils it all down into What you sa…
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Produktdetails
- ISBN: 978-0-578-48904-9
- EAN: 9780578489049
- Produktnummer: 30881022
- Verlag: S-Club
- Sprache: Englisch
- Erscheinungsjahr: 2019
- Seitenangabe: 226 S.
- Masse: H21.6 cm x B14.0 cm x D1.2 cm 291 g
- Abbildungen: Paperback
- Gewicht: 291
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