Richard Hall
Brilliant Marketing
Buch
Marketing has never been so important because business has never been so competitive.To make your marketing campaign a success, you must engage your customers with something thatthey can’t fail to notice, that interests them, that they like, that they want to know more of … andbecome part of. Brilliant Marketing shows you how to devise and execute winning marketing strategies. Withpractical advice from start to finish, this updated new edition gives you the lowdown on what worksand how you can succeed with your campaigns. This new edition is your indispensable marketing andengagement toolkit. You’ll find the all of the skills, examples and at…
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Beschreibung
Marketing has never been so important because business has never been so competitive.To make your marketing campaign a success, you must engage your customers with something thatthey can’t fail to notice, that interests them, that they like, that they want to know more of … andbecome part of. Brilliant Marketing shows you how to devise and execute winning marketing strategies. Withpractical advice from start to finish, this updated new edition gives you the lowdown on what worksand how you can succeed with your campaigns. This new edition is your indispensable marketing andengagement toolkit. You’ll find the all of the skills, examples and attitudes that you need to carry outthe most alluring campaigns around. Understand the ideas, actions, campaigns that make a real difference. Get a complete marketing skill-set to seduce and inspire. Be a master of strategy – from thinking to planning to execution.
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Produktdetails
- ISBN: 978-1-292-13904-3
- EAN: 9781292139043
- Produktnummer: 19726148
- Verlag: Pearson Academic
- Sprache: Englisch
- Erscheinungsjahr: 2016
- Seitenangabe: 320 S.
- Masse: 440 g
- Auflage: 3. A.
- Gewicht: 440
Über den Autor
Richard Hall is Chairman of RH&A and Showcase Presentations Limited. He has written five books for Pearson, which include How to solve problems and make brilliant decisions, Brilliant Presentation, Brilliant Business Creativity and The Secrets of Success At Work. His background is in marketing and advertising. Now he specialises in executive mentoring, team building and strategic consulting. He says his mission is to turn good people into great people by inspiring them, by accentuating their positive assets and by making them feel excited by the world in which they live.
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