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Blake Morgan

More Is More

How the Best Companies Go Farther and Work Harder to Create Knock-Your-Socks-Off Customer Experiences

Ebook (EPUB Format)

&quote;Less is more&quote; may be good advice for many efforts, but it is terrible advice when it comes to customer experience. Brands that want to stay relevant must apply more energy, focus, and resources to creating knock-your-socks-off customer experiences than they ever did before. Companies that embrace a &quote;more is more&quote; philosophy work harder and go further to ensure that their customers have a positive experience: they do this through customer-focused strategies and leadership, via operations, policies, and procedures that consider how the customer will fare in every scenario. Customer experience guru Blake… Mehr

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Produktdetails


  • ISBN: 978-1-351-69448-3
  • EAN: 9781351694483
  • Produktnummer: 25241494
  • Verlag: Taylor & Francis Ltd.
  • Sprache: Englisch
  • Erscheinungsjahr: 2017
  • Seitenangabe: 222 S.
  • Plattform: EPUB
  • Masse: 2'549 KB
  • Abbildungen: 8 schwarz-weiße Abbildungen, 2 schwarz-weiße Fotos, 6 schwarz-weiße Zeichnungen

Über den Autor


Blake Morgan is a Customer Experience Futurist. She is the host of The Modern Customer Podcast and a weekly customer experience video series on YouTube. She's been ranked as ICMI's Top 50 Thought Leaders To Follow on Twitter In 2016, Clarabridge's #1 Social Customer Service expert to follow, and Customer Gauge's top 20 customer experience experts to follow in 2017. She has worked with Intel, Verizon Wireless, and many more. She lives in the Bay Area with her husband, daughter and their two Yorkie rescues. This is her first book.Visit Blake at www.blakemichellemorgan.com.

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