Johnny Blair

Designing Surveys

A Guide to Decisions and Procedures

Buch

This book is a comprehensive guide to the whole survey research process. Much more than a practical 'how-to' guide, the book presents the material in a social science context which is both thorough yet accessible. It provides a timeline and follows the steps of research including preparing for, designing, and implementing survey research, and includes a section on survey ethics. After reading this book, students are well equipped to conduct their own surveys and, just as importantly, critically assess surveys done by others. The Third Edition brings the book up to date with the latest developments in online tools.

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Produktdetails

Weitere Autoren: Czaja, Ronald F. / Blair, Edward

ISBN: 978-1-4129-9734-8
EAN: 9781412997348
Produktnummer: 12713070
Verlag: SAGE Publications Inc
Sprache: Englisch
Erscheinungsjahr: 2013
Seitenangabe: 440 S.
Masse: H22.6 cm x B15.2 cm x D2.0 cm 600 g
Auflage: 3 Revised edition
Gewicht: 600
Sonstiges: Tertiary Education (US: College)

Über den Autor

Johnny Blair is an independent consultant. Previously, he was a principal scientist and senior survey methodologist at Abt Associates Inc., where he directed the Cognitive Testing Laboratory. He has conducted research on sampling rare populations, measurement error in proxy reporting, and cognitive interviewing for pretesting survey instruments. He is a member of the Design and Analysis Committee, which provides statistical advice for the National Assessment of Educational Progress (NAEP), often referred to as The Nation's Report Card. He has served on National Research Council panels to assess major government-sponsored surveys. His research publications include many book chapters, and over 50 articles in academic journals and in the Proceedings of the Joint Statistical Meetings of the American Statistical Association Section on Survey Methods. He served two terms on the editorial board of Public Opinion Quarterly and is a frequent peer reviewer for several other research journals.