Basics Graphic Design 02: Design Research
Investigation for successful creative solutions
Design Research shows readers how to choose the best method of research in order to save time and get the right results.The book makes readers aware of all the different research methods, as well as how to carry out the most appropriate research for their graphic design projects. All stages of the research process are considered in a dynamic and entertaining style, covering audience, context, trends, sources, documentation, dissemination and more.Students and designers can benefit from this text by learning fresh ways to analyse information obtained by data gathering, and how best to test and prove decisions. The resulting, well-rounded solut…
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Produktdetails
Weitere Autoren: Ambrose, Gavin
- ISBN: 978-2-940447-38-1
- EAN: 9782940447381
- Produktnummer: 21415003
- Verlag: Bloomsbury UK
- Sprache: Englisch
- Erscheinungsjahr: 2012
- Seitenangabe: 200 S.
- Plattform: PDF
- Masse: 70'953 KB
- Abbildungen: 200 colour illus
Über den Autor
Neil Leonard is Associate Head of Department, Design Communication at the University of the West of England. He was formerly Programme Leader for Graphic Design at Plymouth College of Art, UK. He is the founder of Design Your Career and runs bespoke conferences and workshops for emerging designers about building their careers and businesses. As a freelancer he has worked with a number of private clients and design agencies on projects that include branding, publishing, web design, and advertising.. As an educator, he has worked on employability initiatives that have involved working closely with industry to ensure students have a wide array of opportunities awaiting them upon graduation.
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