Kate Kenski

The Obama Victory

How Media, Money, and Message Shaped the 2008 Election

Ebook (PDF Format)

Barack Obama's stunning victory in the 2008 presidential election will go down as one of the more pivotal in American history. Given America's legacy of racism, how could a relatively untested first-term senator with an African father defeat some of the giants of American politics?In The Obama Victory, Kate Kenski, Bruce Hardy, and Kathleen Hall Jamieson draw upon the best voter data available, The National Annenberg Election Survey, as well as interviews with key advisors to each campaign, to illuminate how media, money, and messages shaped the 2008 election. They explain how both sides worked the media to reinforce or combat images of McCai… Mehr

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Produktdetails

Weitere Autoren: Hardy, Bruce W. / Jamieson, Kathleen Hall

ISBN: 978-0-19-975042-9
EAN: 9780199750429
Produktnummer: 13923119
Verlag: Oxford University Press
Sprache: Englisch
Erscheinungsjahr: 2010
Plattform: PDF
Masse: 4'539 KB
Abbildungen: 90 b/w illus.

Über den Autor

Kate Kenski is an Assistant Professor in the Department of Communication at the University of Arizona and was a member of the National Annenberg Election Survey team in 2000, 2004, and 2008. She has published over twenty articles in political communication and is co-author of Capturing Campaign Dynamics (OUP 2004). Bruce W. Hardy is a doctoral candidate in the Annenberg School of Communication, University of Pennsylvania, a Senior Research Analyst in the Annenberg Public Policy Center, and a member of the 2008 National Annenberg Election Survey team.Kathleen Hall Jamieson is the Elizabeth Ware Packard Professor of Communication at the Annenberg School for Communication at the University of Pennsylvania, and Director of its Annenberg Public Policy Center. She has published many books, including Echo Chamber: Rush Limbaugh and the Conservative Media Establishment (OUP 2008) and the award-winning Spiral of Cynicism: The Press and the Public Good (OUP 1997), both co-authored with Joseph N. Cappella.