How Google Works
The authors explain how the confluence of three seismic changes - the internet, mobile, and cloud computing - has shifted the balance of power from companies to consumers. The companies that will thrive in this ever-changing landscape will be the ones that create superior products and attract a new breed of multifaceted employees whom the authors dub 'smart creatives'.
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Produktdetails
Weitere Autoren: Rosenberg, Jonathan
- ISBN: 978-1-4447-9249-2
- EAN: 9781444792492
- Produktnummer: 16903800
- Verlag: Hodder & Stoughton
- Sprache: Englisch
- Erscheinungsjahr: 2015
- Seitenangabe: 304 S.
- Ausstattung: B-Format Paperback
- Masse: H19.8 cm x B12.7 cm x D1.8 cm 207 g
- Gewicht: 207
Über den Autor
Jonathan Rosenberg joined Google in 2002 and managed the design and development of the company's consumer, advertiser, and partner products, including Search, Ads, Gmail, Android, Apps, and Chrome. He is currently an advisor to Google CEO Larry Page.Eric Schmidt served as Google's CEO from 2001 to 2011. During that time he shepherded the company's growth from a Silicon Valley start-up to a global technology leader that today has over $55 billion in annual revenues and offices in more than 40 countries. Eric is now Google's executive chairman.
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