Dan S. Kennedy
Making Them Believe
How One of America's Legendary Rogues Marketed ''The Goat Testicles Solution'' and Made Millions
Buch
IN THIS BOOK---DISCOVER… * Dynamic pathways to Maximum AUTHORITY---so that you are sought out and your 'prescriptions' accepted without question! * Two kinds of CLARITY essential for marketing success---missing from most businesses * THE question to ask yourself, that, when answered, dramatically multiplies the power of advertising and elevates you above all competition * The 3-Step Brinkley Blueprint for savvy use of media---the trap most businesspeople fall victim to * A most radical, revolutionary change to your entire approach to selling---why the sale delayed can be the sale more easily made! * The Brinkley Prescription for virtually un…
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Beschreibung
IN THIS BOOK---DISCOVER… * Dynamic pathways to Maximum AUTHORITY---so that you are sought out and your 'prescriptions' accepted without question! * Two kinds of CLARITY essential for marketing success---missing from most businesses * THE question to ask yourself, that, when answered, dramatically multiplies the power of advertising and elevates you above all competition * The 3-Step Brinkley Blueprint for savvy use of media---the trap most businesspeople fall victim to * A most radical, revolutionary change to your entire approach to selling---why the sale delayed can be the sale more easily made! * The Brinkley Prescription for virtually unlimited PRICE ELASTICITY & the all-time, best-ever answer to any and every price objection * The Brinkley Secret to BEING ADMIRED---as means of attracting customers especially eager to do business with you INCLUDED: TRANSCRIPT of a Brinkley Radio Broadcast ...ARCHIVE EXAMPLES of actual Dr. Brinkley sales literature and sales copy from his advertising. PLUS, MONEYMAKING SECRETS & LESSONS FROM Napoleon Hill (author, Think and Grow Rich), Donald Trump, Martha Stewart, Dr. Atkins, Zig Ziglar , Dave Thomas (Wendy's), and Avatar.
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Produktdetails
Weitere Autoren: Kessler, Chip
- ISBN: 978-0-9823793-8-7
- EAN: 9780982379387
- Produktnummer: 6803089
- Verlag: Morgan James Publishing
- Sprache: Englisch
- Erscheinungsjahr: 2010
- Seitenangabe: 306 S.
- Masse: H21.6 cm x B14.0 cm x D1.8 cm 411 g
- Abbildungen: Paperback
- Gewicht: 411
Über den Autor
Dan S. Kennedy is a multi-millionaire serial entrepreneur; direct marketing consultant, strategic advisor and direct-response copywriter; and author of 14 business books including the popular No B.S. series (www.NoBSBooks.com). Chip Kessler is an entrepreneur and consultant specializing in health care industries, and is married to a cousin of Dr. John Brinkley.
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