The Bayer AG - How Knowledge Drives Success
Seminar paper from the year 2001 in the subject Business economics - Marketing, Corporate Communication, CRM, Market Research, Social Media, grade: 2, Cologne Business School Köln, course: Knowledge Management (Marketing), language: English, abstract: Every day we are faced with an increasing amount of information and it is becoming more and more difficult to find the really important parts.And all this in a time in which decisions must be made more rapidly than ever before.Nowadays, knowledge is the most important productive factor by representing the real dif-ferentiation potential for people and companies - knowledge is a matter of surviva…
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Produktdetails
- ISBN: 978-3-656-17072-3
- EAN: 9783656170723
- Produktnummer: 12942816
- Verlag: GRIN Publishing
- Sprache: Englisch
- Erscheinungsjahr: 2012
- Seitenangabe: 16 S.
- Masse: H21.1 cm x B14.9 cm x D1.7 cm 37 g
- Auflage: 1. Auflage
- Gewicht: 37
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