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Mark Morgan

Executing Your Strategy

How to Break It Down and Get It Down

Buch

Ninety percent of businesses still fail to execute their strategies because their leaders do not understand how to break each strategy down into groups of activities and sequences of events that drive the company steadily toward its desired goal. Beyond that, managers often fail to prioritize these activities, assign responsibility for them, and decide on measures of their success. The authors argue that successful project design translates into successful strategic execution and that projects provide the critical link between knowing the strategy and living into it.

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Produktdetails


Weitere Autoren: Levitt, Raymond Elliot / Malek, William
  • ISBN: 978-1-59139-956-8
  • EAN: 9781591399568
  • Produktnummer: 3016379
  • Verlag: Ingram Publishers Services
  • Sprache: Englisch
  • Erscheinungsjahr: 2007
  • Seitenangabe: 300 S.
  • Masse: H16.7 cm x B24.3 cm x D3.0 cm 644 g
  • Abbildungen: s/w. Abb.
  • Gewicht: 644

Über den Autor


Mark I. Morgan is CEO of StratEx Advisors, Inc., and lead author of Executing Your Strategy. He has thirty-plus years of industry experience in business start-ups, business development, management, leadership, and project, program, and portfolio management.

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