How to Understand Business Finance: Understand the Business Cycle; Manage Your Assets; Measure Business Performance
The modern marketplace is increasingly unpredictable and there is an ever-greater need for non-financial managers to understand the financial and management accounting process. How to Understand Business Finance is not written by an accountant and actually relates to running a business in a real market. It provides a quick and effective course from the perspective of the pursuit of business growth, and describes a business proceeding from initial set-up through its first year of trading. As well as learning how to understand the balance sheet and profit and loss account, readers will also grasp the principles of: market dynamics; budgeting…
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Produktdetails
Weitere Autoren: Helweg-Larsen, Brian
- ISBN: 978-0-7494-6020-4
- EAN: 9780749460204
- Produktnummer: 17417964
- Verlag: Kogan Page
- Sprache: Englisch
- Erscheinungsjahr: 2010
- Seitenangabe: 176 S.
- Masse: H21.6 cm x B14.0 cm x D0.9 cm 230 g
- Auflage: 2. A.
- Gewicht: 230
Über den Autor
Robert Cinnamon is a director of the international training and consultancy firm, INSIGHT Marketing and People. He runs a popular master class and in-company training program Demystifying Financial Management.
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