Philip K. Lawrence

Deep Stall

The Turbulent Story of Boeing Commercial Airplanes

Buch

Applying a framework of strategic analysis to the Boeing Company, this book aims to utilize the concept of strategic value to explain Boeing's decline. It also argues that Boeing has neglected strategic value in favour of shareholder value, defined in terms of short-term cash benefits.

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Produktdetails

Weitere Autoren: Thornton, David W.

ISBN: 978-0-7546-4626-6
EAN: 9780754646266
Produktnummer: 22495817
Verlag: Taylor & Francis Ltd
Sprache: Englisch
Erscheinungsjahr: 2005
Seitenangabe: 172 S.
Masse: H15.6 cm x B24.3 cm x D1.6 cm 414 g
Gewicht: 414
Sonstiges: Professional & Vocational

Über den Autor

Philip K. Lawrence is Director of the Aerospace Research Centre at the University of the West of England, Bristol, UK. He holds degrees in Politics, Sociology, Economics and Engineering and is the author of 7 previous books; including, Aerospace Strategic Trade, (Ashgate, 2001), Modernity and War, (Macmillan, 1999) Strategic Trade in Commercial-Class Aircraft, (RIIA, 1998) and Preparing for Armageddon (Wheatsheaf, 1988). David W. Thornton is Associate Professor in Government and History at Campbell University, North Carolina, USA. He gained his Ph.D in Political Economy from the University of North Carolina and is the author of the seminal study, Airbus Industrie: The Politics of an International Industrial Collaboration (Macmillan, 1995).