The Medici Effect, With a New Preface and Discussion Guide
What Elephants and Epidemics Can Teach Us About Innovation
Why do so many world-changing insights come from people with little or no related experience? Charles Darwin was a geologist when he proposed the theory of evolution. And it was an astronomer who finally explained what happened to the dinosaurs.Frans Johansson's The Medici Effect shows how breakthrough ideas most often occur when we bring concepts from one field into a new, unfamiliar territory and offers examples of how we can turn the ideas we discover into path-breaking innovations.Clayton M. Christensen, bestselling author of The Innovator's Dilemma, has described The Medici Effect as one of the most insightful books about managing innova…
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Produktdetails
- ISBN: 978-1-63369-295-4
- EAN: 9781633692954
- Produktnummer: 22250965
- Verlag: Harvard Business Review Press
- Sprache: Englisch
- Erscheinungsjahr: 2017
- Seitenangabe: 256 S.
- Plattform: EPUB
- Masse: 683 KB
- Auflage: Revised Edition
Über den Autor
Frans Johansson
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