Performance at the Limit
Business Lessons from Formula 1 Motor Racing
Can you imagine your organisation as a Ferrari or a McLaren, a Toyota or a Force India? Your management team as a pit crew? Your sales force as the race team and your marketing and research department as the design studio creating a Formula 1 car? Formula 1 has an estimated turnover of $4bn, employs 50,000 people in more than 30 countries and has a foothold in every major and developing economy. With performance as the central focus of every organization, Performance at the Limit uses the case of Formula 1 motorsport as an example of how business can achieve optimal performance in highly competitive environments where dealing with change effe…
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Produktdetails
- ISBN: 978-1-107-29915-3
- EAN: 9781107299153
- Produktnummer: 16940756
- Verlag: Cambridge University Press
- Sprache: Englisch
- Erscheinungsjahr: 2009
- Seitenangabe: 0 S.
- Plattform: PDF
- Masse: 4'228 KB
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