Olympic Tourism
Olympic Tourism is the first text to focus on the nature of Olympic tourism and the potential for the Olympic Games to generate tourism in the run up to and long after the hosting of a Games. The awarding of the 2012 Olympics to London will see an increasing interest in the phenomena of organising, managing and analysing the issues which surround mega-event sport tourism. This text will address these issues and using detailed case analysis of previous and future games, discuss how to maximise the success of managing tourism at these events. Written from an international perspective this text provides the reader with:* An exploration of the re…
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Produktdetails
- ISBN: 978-1-136-37568-2
- EAN: 9781136375682
- Produktnummer: 13999355
- Verlag: Taylor & Francis Ltd.
- Sprache: Englisch
- Erscheinungsjahr: 2007
- Seitenangabe: 256 S.
- Plattform: PDF
- Masse: 2'916 KB
Über den Autor
Professor Mike Weed is Director of the Centre for Sport, Physical Education andActivity Research (SPEAR) and Faculty Research Director for the Faculty of Social andApplied Sciences at Canterbury Christ Church University, UK. He is Editor of the Journal of Sport and Tourism and author of Olympic Tourism (Elsevier)
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