Doing Social Psychology
This textbook offers a comprehensive guide to carrying out a research project in social psychology. With helpful suggestions and step-by-step guidance through every stage of the research process, the book challenges the reader throughout to tackle the key methodological and theoretical issues in conducting research.Following an introduction to key issues, the book uses eight fully piloted social psychological studies to demonstrate a wide range of methods and associated theories. Methods described include: in-depth interviews; social representations of gender in the media; experimental studies of person perception and framing of risk; structu…
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Produktdetails
Weitere Autoren: Open University / Wetherell, Margaret (Hrsg.)
- ISBN: 978-0-7619-6050-8
- EAN: 9780761960508
- Produktnummer: 1782410
- Verlag: Sage Publications UK
- Sprache: Englisch
- Erscheinungsjahr: 1999
- Seitenangabe: 338 S.
- Masse: H24.6 cm x B18.9 cm x D1.8 cm 655 g
- Abbildungen: Paperback
- Gewicht: 655
Über den Autor
Margaret Wetherell is Professor of Social Psychology at the Open University, UK and Director of the Economic and Social Research Council Programme on Identities and Social Action.
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