Managing Creativity
The creative industries are a growing economic as well as cultural force. This book investigates their organizational dynamics and shows how companies structure their work processes to incorporate creative employees' needs for autonomy while at the same time controlling and coordinating their output. Research in television and radio broadcasting, publishing, advertising, the recorded music industry and the performing arts is used to show the variety of ways in which organizations respond to the creative imperative. The authors help to answer a larger question which has been neglected in theories of management and organizational behaviour, nam…
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Produktdetails
Weitere Autoren: Davis, Paul K. / Scase, Richard
- ISBN: 978-0-335-20693-3
- EAN: 9780335206933
- Produktnummer: 8315851
- Verlag: Open Univ Pr
- Sprache: Englisch
- Erscheinungsjahr: 2000
- Seitenangabe: 194 S.
- Masse: H21.4 cm x B13.5 cm x D1.4 cm 259 g
- Auflage: New
- Gewicht: 259
Über den Autor
Howard Davis is Professor of Social Theory and Institutions, University of Wales, Bangor.Richard Scase is Professor of Organizational Behaviour, University of Kent at Canterbury.
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