ISE Crafting and Executing Strategy: Concepts
Crafting & Executing Strategy 22e has a long-standing reputation of being the most teachable text. Its engaging, clearly articulated and conceptually balanced mainstream treatment of the latest developments in theory and practice include the clearest presentation of the value-price-cost framework. Our co-author, Margaret Peteraf, a highly regarded researcher, helped integrate both the resource-based view of the firm from the perspective of both single-business and multi-business strategies.
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Produktdetails
Weitere Autoren: Peteraf, Margaret / Gamble, John / Strickland, A.
- ISBN: 978-1-260-56593-5
- EAN: 9781260565935
- Produktnummer: 33194994
- Verlag: McGraw-Hill Education
- Sprache: Englisch
- Erscheinungsjahr: 2019
- Masse: H20.2 cm x B25.3 cm x D2.0 cm 674 g
- Auflage: 22 ed
- Gewicht: 674
- Sonstiges: Tertiary Education (US: College)
Über den Autor
Arthur A. Thompson, Jr., earned his B.S and Ph.D. degrees in economics from The University of Tennessee, spent three years on the economics faculty at Virginia Tech, and served on the faculty of The University of Alabama's College of Commerce and Business Administration for 24 years. In 1974 and again in 1982, Dr. Thompson spent semester-long sabbaticals as a visiting scholar at the Harvard Business School.His areas of specialization are business strategy, competition and market analysis, and the economics of business enterprises. In addition to publishing over 30 articles in some 25 different professional and trade publications, he has authored or co-authored five textbooks and six computer-based simulation exercises. His textbooks and strategy simulations have been used at well over 1,000 college and university campuses worldwide. Dr. Thompson spends much of his off-campus time giving presentations, putting on management development programs, working with companies, and helping operate a business simulation enterprise in which he is a major partner. Dr.Thompson and his wife of 56 years have two daughters, two grandchildren, and a Yorkshire terrier.
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