Marketing
An undergraduate textbook offering students and lecturers an integrated learning solution that combines accessible narrative with a diverse range of electronic tools. It offers practical coverage of marketing topics through providing examples from real life practitioners and is highly relevant to the student experience.
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Produktdetails
Weitere Autoren: Fill, Chris / Page, Kelly
- ISBN: 978-0-19-929043-7
- EAN: 9780199290437
- Produktnummer: 3448242
- Verlag: Oxford University Press
- Sprache: Englisch
- Erscheinungsjahr: 2008
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