Multinational Enterprise in Transition
Strategies for Global Competitiveness
When this book first appeared in 1972, it was hailed as a milestone in the then emerging field of multinational business. Now in its 4th Edition, this complete, one-volume guide assembles the knowledge and experience of fifty-nine leading experts in the field. The most current thinking is reflected in the readings, and several of the essays have been prepared especially for this book. Charts, diagrams, graphs, and tables illustrate the articles. The purpose of this 4th Edition is to provide the business executive, government official, scholar, and student with a better understanding of the changing context in which business is conduced on a g…
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Produktdetails
Weitere Autoren: Khambata, Dara
- ISBN: 978-0-87850-105-2
- EAN: 9780878501052
- Produktnummer: 23348913
- Verlag: Darwin Press Inc
- Sprache: Englisch
- Erscheinungsjahr: 2012
- Seitenangabe: 720 S.
- Masse: H22.5 cm x B15.3 cm x D3.2 cm 786 g
- Gewicht: 786
- Sonstiges: General (US: Trade)
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