Geoffrey G. Parker

PLATFORM REVOLUTION

Buch

Facebook, PayPal, Alibaba, Uber-these companies have upended entire industries by harnessing a single phenomenon: the platform business model. Platform Revolution delivers the first comprehensive analysis of how platforms match producers and consumers in a multi-sided marketplace, unlocking hidden resources and creating new forms of value.Platform Revolution explores the what, how and why of this revolution and provides the first owner's manual for creating a platform marketplace. It provides the essential guide to unlocking the potential of an economic landscape transformed.

CHF 22.90

Preise inkl. MwSt. und Versandkosten (Portofrei ab CHF 40.00)

Versandfertig innerhalb 1-3 Werktagen

L024: Lieferbar in 24 Stunden

Produktdetails

Weitere Autoren: Van Alstyne, Marshall W. / Choudary, Sangeet Paul

ISBN: 978-0-393-35435-5
EAN: 9780393354355
Produktnummer: 21259927
Verlag: W. W. Norton & Company
Sprache: Englisch
Erscheinungsjahr: 2017
Seitenangabe: 352 S.
Masse: H21.0 cm x B13.8 cm x D2.0 cm 270 g
Gewicht: 270

Über den Autor

Geoffrey Parker is a professor of engineering at Dartmouth College and a visiting scholar and research fellow at the MIT Initiative for the Digital Economy. Before joining academia, he held positions in engineering and finance at General Electric. He has made significant contributions to the economics of network effects as co-developer of the theory of two-sided networks. Parker's work has been supported by the Department of Energy, the National Science Foundation, and numerous corporations. Parker advises senior leaders in government and business and is a frequent speaker at conferences and industry events. He received his BS from Princeton and his MS and PhD from MIT.