Shipping Strategy
Innovating for Success
This book shows how shipping companies can adapt to the changing world of international maritime business.
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Produktdetails
- ISBN: 978-0-521-76149-9
- EAN: 9780521761499
- Produktnummer: 4875811
- Verlag: Cambridge University Press
- Sprache: Englisch
- Erscheinungsjahr: 2011
- Seitenangabe: 294 S.
- Masse: H23.8 cm x B15.9 cm x D2.2 cm 589 g
- Abbildungen: HC gerader Rücken kaschiert
- Gewicht: 589
Über den Autor
Peter Lorange is the Kristian Gerhard Jebsen Professor of International Shipping at IMD in Lausanne, Switzerland. He retired as President of IMD in 2008, is a former president of the Norwegian School of Management and, before this, was affiliated to the Wharton School, Pennsylvania. Professor Lorange is the former owner of a Norwegian shipping company and is also a board member of several shipping firms. He has written or edited 15 books and some 110 articles on the topics of global strategic management, strategic planning and entrepreneurship for growth. His most recent book is Thought Leadership Meets Business (Cambridge, 2008).
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