Marketing the Third Reich
Persuasion, Packaging and Propaganda
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Produktdetails
- ISBN: 978-1-138-06058-6
- EAN: 9781138060586
- Produktnummer: 23271737
- Verlag: Taylor & Francis Ltd
- Sprache: Englisch
- Erscheinungsjahr: 2017
- Seitenangabe: 290 S.
- Masse: H23.5 cm x B15.8 cm x D1.7 cm 462 g
- Abbildungen: 34 Halftones, black and white; 34 Illustrations, black and white
- Gewicht: 462
- Sonstiges: Postgraduate, Research & Scholarly
Über den Autor
Nicholas O'Shaughnessy is Professor of Communication at Queen Mary University of London, UK and latterly director of their Marketing and Communications Group; Visiting Professor in the Department of War Studies at King's College London, and a Quondam Fellow of Hughes Hall Cambridge. He has written and edited numerous books on commercial and political persuasion, including Politics and Propaganda; Weapons of Mass Seduction and most recently Selling Hitler: Propaganda and the Nazi Brand.
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