Produktbild
Naomi Stanford

The Economist: Organisation Culture

How corporate habits can make or break a company

Buch

An organisation's culture either gives it a competitive advantage or a competitive disadvantage. It is a crucial factor in determining how successful a business is and how much people want to work for an organisation. That is why managers are putting more and more emphasis on getting their organisation's culture right. This book provides a route map for managers who want to ¿Get a grip on why culture matters and the effect it has on success.¿Understand, define and measure their organisation's culture.¿Position their organisation's culture: aligning it with the business strategy. ¿Avoid the common mistakes of culture change programmes. ¿Keep t… Mehr

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Produktdetails


  • ISBN: 978-1-84668-340-4
  • EAN: 9781846683404
  • Produktnummer: 17608452
  • Verlag: Profile Books
  • Sprache: Englisch
  • Erscheinungsjahr: 2010
  • Seitenangabe: 240 S.
  • Ausstattung: Trade Paperback
  • Masse: H21.5 cm x B13.4 cm x D2.5 cm 361 g
  • Gewicht: 361

Über den Autor


Naomi Stanford has spent over 20 years in the field of organisation design and culture change, working for leading companies and consultancies while based first in Britain and latterly the United States, where she now lives. She is the author of numerous articles and two books on organisation design, including The Economist Guide to Organisation Design.

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