Events Management
This is an introductory, first-year textbook for students of events management and hospitality management - there are approximately 20,000 events management students in the UK alone. Unlike the competition, which does not cover the subject with sufficient breadth and depth, Events Management, 3e provides a complete resource with all the information a student needs about the principles and practices associated with planning, managing and staging events. The chapter structure has been revised, expanded and updated to reflect developments and changes in priorities in the marketplace: New chapter on Environmental Planning and Events New chapt…
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Produktdetails
Weitere Autoren: Bowdin, Glenn A.J. / Allen, Johnny / O'Toole, William / Harris, Rob / McDonnell, Ian
- ISBN: 978-1-85617-818-1
- EAN: 9781856178181
- Produktnummer: 6177574
- Verlag: Taylor and Francis
- Sprache: Englisch
- Erscheinungsjahr: 2010
- Seitenangabe: 774 S.
- Masse: H23.5 cm x B19.0 cm x D4.3 cm 1'410 g
- Auflage: 3. A.
- Abbildungen: Farb., s/w. Abb.
- Gewicht: 1410
Über den Autor
Glenn Bowdin is Head of the UK Centre for Events Management, Leeds Metropolitan University, UK. Johnny Allen is Foundation Director of the Australian Centre for Event Management, University of Technology, Sydney, Australia. William O'Toole is an international events development specialist. He assists councils, cities, regions, countries and companies to grow their events portfolio and create their long term events program. For last five years he advised the Supreme Commission for Tourism in the Kingdom of Saudi Arabia on the development of their new festival program in the thirteen provinces. Bill trains and assists the United Nations event organisers in places such as the Sudan and Uganda and is facilitating the development of the event industry in Kenya. He is a founding director of the Event Management Body of Knowledge and key advisor to the International Event Management Competency Standard. He has two international event textbooks released and the information and checklists on his CDROM ELMS (www.epms.net), are used by events and venues around the world to manage their events. Rob Harris is Director of the Australian Centre for Event Management and Senior Lecturer at the University of Technology, Sydney, Australia. Ian McDonnell is Senior Lecturer at the University of Technology, Sydney, Australia.
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