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Arch G. Woodside

Measuring the Effectiveness of Image and Linkage Advertising

The Nitty-Gritty of Maxi-Marketing

Buch

CHF 112.00

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Produktdetails

  • ISBN: 978-0-89930-984-2
  • EAN: 9780899309842
  • Produktnummer: 1527952
  • Verlag: Quorum Books
  • Sprache: Englisch
  • Erscheinungsjahr: 1996
  • Seitenangabe: 280 S.
  • Masse: H23.5 cm x B15.7 cm x D2.1 cm 587 g
  • Abbildungen: HC gerader Rücken kaschiert
  • Gewicht: 587

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