Are the 4 P's of international marketing of equal importance to all firms? What factors might cause some to more or less important than others?
A short article
Essay from the year 2005 in the subject Business economics - Marketing, Corporate Communication, CRM, Market Research, Social Media, grade: B-, Cardiff University, 11 entries in the bibliography, language: English, abstract: Are the 4 P¿s of international marketing of equal importance to all firms? What factors might cause some to be more or less important than others? by Stefanie Hoffmann Nowadays marketing should be an indispensable part of all companies. Therefore many organisations and companies have marketing departments made up of marketing managers and specialists who have to coordinate the different areas of the marketing mix. Marketi…
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Produktdetails
- ISBN: 978-3-638-93007-9
- EAN: 9783638930079
- Produktnummer: 3692311
- Verlag: Grin Verlag
- Sprache: Englisch
- Erscheinungsjahr: 2008
- Seitenangabe: 16 S.
- Masse: H20.8 cm x B3.7 cm x D1.5 cm 40 g
- Auflage: 2. Auflage
- Abbildungen: GEH
- Gewicht: 40
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