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Harald Pechlaner

Competence-Based Innovation in Hospitality and Tourism

Ebook (EPUB Format)

Dr Pechlaner and Dr Innerhofer, the editors of Competence-Based Innovation in Hospitality and Tourism, argue that the industry operates within highly challenging and competitive environments. Changing environmental and market conditions continually force hotel businesses and service providers to offer their customers new and modified products and services, in order to remain competitive; those which respect value perceptions of markets and sustainable stakeholder reactions. This then raises the question of how innovations within this industry must be developed in order to achieve competitive differentiation.The book demonstrates that the deve… Mehr

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Produktdetails


Weitere Autoren: Innerhofer, Elisa
  • ISBN: 978-1-317-16290-2
  • EAN: 9781317162902
  • Produktnummer: 20177202
  • Verlag: Taylor & Francis Ltd.
  • Sprache: Englisch
  • Erscheinungsjahr: 2016
  • Seitenangabe: 284 S.
  • Plattform: EPUB
  • Masse: 3'367 KB
  • Abbildungen: 23 schwarz-weiße Zeichnungen, 27 schwarz-weiße Tabellen

Über den Autor


Dr Harald Pechlaner is the Professor and holder of the Chair of Tourism, Catholic University of Eichstaett-Ingolstadt, Germany and Scientific Director of the Institute for Regional Development and Location Management at the European Academy of Bozen-Bolzano, Italy. He is the assessor for a number of scientific journals and he is a Member of several boards such as the Editorial Advisory Board of Tourism and Hospitality. He has been published in many English journals.Dr Elisa Innerhofer is a Senior researcher at the European Academy of Bozen-Bolzano, Italy, in the Institute for Regional Development and Location Management. Her book entitled Strategic Innovation in the Hotel Industry was published by Springer, in German in July 2012.

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