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Henry A. Giroux

The Mouse that Roared

Disney and the End of Innocence, Second Student Edition

Buch

This expanded and revised edition explores and updates the cultural politics of the Walt Disney Company and how its ever-expanding list of products, services, and media function as teaching machines that shape children's culture into a largely commercial endeavor. The Disney conglomerate remains an important case study for understanding both the widening influence of free-market fundamentalism in the new millennium and the ways in which messages of powerful corporations have been appropriated and increasingly resisted in global contexts. New in this edition is a discussion of Disney's shift in its marketing strategies towards targeting tween… Mehr

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Produktdetails


Weitere Autoren: Pollock, Grace
  • ISBN: 978-1-4422-0329-7
  • EAN: 9781442203297
  • Produktnummer: 5671570
  • Verlag: Rowman & Littlefield Publishers
  • Sprache: Englisch
  • Erscheinungsjahr: 2010
  • Seitenangabe: 322 S.
  • Masse: H21.6 cm x B14.0 cm x D1.7 cm 407 g
  • Auflage: Second Student Edition
  • Abbildungen: Paperback
  • Gewicht: 407

Über den Autor


Henry A. Giroux is the well-known author of many books and articles on society, education, and political culture. He is the Global Television Network Chair in English and Cultural Studies at McMaster University. Grace Pollock recently completed her doctoral degree at McMaster University and a two-year postdoctoral fellowship at the University of Western Ontario. Her ongoing research interests include cultural and media studies, historical formations of the public sphere, social policy, and community development.

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