Some Stories
Lessons from the Edge of Business and Sport
Patagonia is planning full-scale promotion campaign worth over $50,000Full PR campaign, including pre-publication (BLADs and flip-book), reviews in business, sports, climbing, fishing magazinesFull social media campaign, including Patagonia Books and Patagonia (brand)TV, including CBS Sunday Morning and radio campaignfor the book, including PR, social media (books and brand), in-store promotionAuthor appearances on various news shows, including CBS Sunday Morning
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Produktdetails
- ISBN: 978-1-938340-82-6
- EAN: 9781938340826
- Produktnummer: 27668017
- Verlag: Ingram Publishers Services
- Sprache: Englisch
- Erscheinungsjahr: 2019
- Seitenangabe: 464 S.
- Masse: H25.0 cm x B22.5 cm x D3.9 cm 1'690 g
- Abbildungen: Many photos never before seen
- Gewicht: 1690
Über den Autor
Yvon Chouinard is the founder and owner of Patagonia, Inc., based in Ventura, California.
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