Predictably Irrational: The Hidden Forces that Shape Our Decisions
Why do smart people make irrational decisions every day? The answers will surprise you. Predictably Irrational is an intriguing, witty and utterly original look at why we all make illogical decisions.
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Produktdetails
- ISBN: 978-0-00-731992-3
- EAN: 9780007319923
- Produktnummer: 29516791
- Verlag: Harper Collins
- Sprache: Englisch
- Erscheinungsjahr: 2009
- Seitenangabe: 304 S.
- Plattform: EPUB
- Masse: 0 KB
Über den Autor
New York Times bestselling author Dan Ariely is the James B. Duke Professor of Behavioral Economics at Duke University, with appointments at the Fuqua School of Business, the Center for Cognitive Neuroscience, and the Department of Economics. He has also held a visiting professorship at MIT's Media Lab. He has appeared on CNN and CNBC, and is a regular commentator on National Public Radio's Marketplace. He lives in Durham, North Carolina, with his wife and two children.
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