Reinhard (Hrsg.) Altenburger

Innovation Management and Corporate Social Responsibility

Social Responsibility as Competitive Advantage

Buch

This book provides readers with in-depth insights into Corporate Social Responsibility (CSR) and sustainability strategies, as well as their impacts on product and process innovation, business models and social innovation around the globe. It explains how resource issues, climate change, the impacts of pollution and economic activities, and emerging social challenges inevitably lead to changes in the business environment, cost structure and competitive advantage. Further, it highlights how these changes influence the process of innovation, and how companies can gain an edge by integrating stakeholder groups in their innovation process, and by… Mehr

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Produktdetails

ISBN: 978-3-319-93628-4
EAN: 9783319936284
Produktnummer: 27332442
Verlag: Springer International Publishing
Sprache: Englisch
Erscheinungsjahr: 2018
Seitenangabe: 376 S.
Masse: H24.1 cm x B16.0 cm x D2.6 cm 729 g
Auflage: 1st ed. 2018
Abbildungen: HC runder Rücken kaschiert
Gewicht: 729

Über den Autor

Reinhard Altenburger is Professor for Strategic Management, Corporate Social Responsibility and Innovation at the IMC University of Applied Sciences in Krems, Austria. He is the author and co-author of four books in the field of management and retail banking and has edited five volumes on Value-based Management and Corporate Social Responsibility and Innovation. He is a frequent speaker at international conferences in Europe, America and Asia.