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Bernard Marr

Key Business Analytics

The 60+ Business Analysis Tools Every Manager Needs To Know

Ebook (PDF Format)

Key Business Analytics will help managers apply tools to turn data into insights that help them better understand their customers, optimize their internal processes and identify cost savings and growth opportunities. It includes analysis techniques within the following categories: Financial analytics - cashflow, profitability, sales forecasts Market analytics - market size, market trends, marketing channels Customer analytics - customer lifetime values, social media, customer needs Employee analytics - capacity, performance, leadership Operational analytics - supply chains, competencies, environmental impact Bare business analytics - sentimen… Mehr

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Produktdetails

  • ISBN: 978-1-292-01745-7
  • EAN: 9781292017457
  • Produktnummer: 31732401
  • Verlag: Pearson HigherEducation
  • Sprache: Englisch
  • Erscheinungsjahr: 2015
  • Seitenangabe: 272 S.
  • Plattform: PDF
  • Masse: 5'746 KB

Über den Autor

Bernard Marr is a leading global authority and best-selling author on organisational performance and business success.He regularly advises leading companies, organisations and governments across the globe, making him an acclaimed and award-winning keynote speaker, researcher, consultant and teacher. He is acknowledged by the CEO Journal as one of today's leading business brains.

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