The Material Child
Children today are growing up in an increasingly commercialised world. But should we see them as victims of manipulative marketing, or as competent participants in consumer culture?The Material Child provides a comprehensive critical overview of debates about children's changing engagement with the commercial market. It moves from broad overviews of the theory and history of children's consumption to insightful case studies of key areas such as obesity, sexualisation, children's broadcasting and education.In the process, it challenges much of the received wisdom about the effects of advertising and marketing, arguing for a more balanced accou…
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Produktdetails
- ISBN: 978-0-7456-4771-5
- EAN: 9780745647715
- Produktnummer: 11211123
- Verlag: Wiley
- Sprache: Englisch
- Erscheinungsjahr: 2011
- Seitenangabe: 256 S.
- Masse: H22.5 cm x B15.3 cm x D2.1 cm 424 g
- Gewicht: 424
Über den Autor
David Buckingham is Professor of Education at the Institute of Education, University of London and Visiting Professor at the Norwegian Centre for Child Research, NTNU Trondheim.
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