The Icarus Deception
How High Will You Fly?
In The Icarus Deception, Seth Godin's most inspiring book, he challenges readers to find the courage to treat their work as a form of artEveryone knows that Icarus's father made him wings and told him not to fly too close to the sun; he ignored the warning and plunged to his doom. The lesson: Play it safe. Listen to the experts. It was the perfect propaganda for the industrial economy. What boss wouldn't want employees to believe that obedience and conformity are the keys to success?But we tend to forget that Icarus was also warned not to fly too low, because seawater would ruin the lift in his wings. Flying too low is even more dangerous tha…
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Produktdetails
- ISBN: 978-0-670-92301-4
- EAN: 9780670923014
- Produktnummer: 17834223
- Verlag: Penguin Books Ltd
- Sprache: Englisch
- Erscheinungsjahr: 2012
- Seitenangabe: 171 S.
- Plattform: EPUB
- Masse: 878 KB
Über den Autor
Seth Godin
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