Commodity Activism
Cultural Resistance in Neoliberal Times
Buying (RED) products—from Gap T-shirts to Apple—to fight AIDS. Drinking a Caring Cup” of coffee at the Coffee Bean & Tea Leaf to support fair trade. Driving a Toyota Prius to fight global warming. All these commonplace activities point to a central feature of contemporary culture: the most common way we participate in social activism is by buying something. Roopali Mukherjee and Sarah Banet-Weiser have gathered an exemplary group of scholars to explore this new landscape through a series of case studies of commodity activism.” Drawing from television, film, consumer activist campaigns, and cultures of celebrity and corporate patronage, t…
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Produktdetails
Weitere Autoren: Banet-Weiser, Sarah (Hrsg.)
- ISBN: 978-0-8147-6402-2
- EAN: 9780814764022
- Produktnummer: 21432233
- Verlag: Princeton University Press
- Sprache: Englisch
- Erscheinungsjahr: 2012
- Plattform: EPUB
- Masse: 4'386 KB
- Reihenbandnummer: 21
Über den Autor
Roopali Mukherjee (Editor) Roopali Mukherjee is Associate Professor of Media Studies at the City University of New York, Queens College, and the author of The Racial Order of Things: Cultural Imaginaries of the Post-Soul Era.Sarah Banet-Weiser (Editor) Sarah Banet-Weiser is Professor and Head of the Department of Media and Communications at the London School of Economics. She is the author of four books, including Authentic(TM): The Politics of Ambivalence in a Brand Culture (2012), which won the International Communication Association's Outstanding Book Award, The Most Beautiful Girl in the World: Beauty Pageants and National Identity (1999), Kids Rule! Nickelodeon and Consumer Citizenship (2007), and Empowered: Popular Feminism and Popular Misogyny (2018). She is the co-editor of Cable Visions: Television Beyond Broadcasting (2007) and Commodity Activism: Cultural Resistance in Neoliberal Times (2012), both available from NYU Press.
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