Sales Force Management
Leadership, Innovation, Technology
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Produktdetails
Weitere Autoren: Marshall, Greg W. (Rollins College, USA)
- ISBN: 978-1-138-95172-3
- EAN: 9781138951723
- Produktnummer: 19142679
- Verlag: Taylor & Francis Ltd
- Sprache: Englisch
- Erscheinungsjahr: 2016
- Seitenangabe: 466 S.
- Masse: H27.9 cm x B21.5 cm x D2.7 cm 1'394 g
- Auflage: 12 New edition
- Abbildungen: 53 Line drawings, color; 13 Halftones, color; 91 Tables, color; 66 Illustrations, color
- Gewicht: 1394
Über den Autor
Mark W. Johnston is the Alan and Sandra Gerry Professor of Marketing and Ethics at Rollins College, USA. He is the co-author, with Greg W. Marshall, of Contemporary Selling, 5h edition, published by Routledge and the forthcoming Routledge Companion to Selling and Sales Management.Greg W. Marshall is the Charles Harwood Professor of Marketing and Strategy at Rollins College, USA. He is the co-editor, with Mark W. Johnston, of Contemporary Selling, 5h edition, published by Routledge and the forthcoming Routledge Companion to Selling and Sales Management.
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