The Business Plan Workbook
A Step-By-Step Guide to Creating and Developing a Successful Business
One of the most important steps in launching or expanding a venture is the creation of a business plan. The absence of a written business plan can lead to failure for new businesses, and inhibit growth and development. Based on methodology developed at Cranfield School of Management, The Business Plan Workbook takes a practical approach to the topic of business planning. Perfect for those growing businesses, as well as a range of academic and professional courses, this title takes the reader step-by-step through each phase of the development of a business plan, from creating a competitive business strategy to its writing and presentation. Wit…
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Produktdetails
Weitere Autoren: Barrow, Paul / Brown, Robert
- ISBN: 978-0-7494-8180-3
- EAN: 9780749481803
- Produktnummer: 25596301
- Verlag: Kogan Page
- Sprache: Englisch
- Erscheinungsjahr: 2018
- Seitenangabe: 376 S.
- Plattform: EPUB
- Masse: 2'674 KB
- Auflage: 9. Auflage
Über den Autor
Colin Barrow, Paul Barrow, Robert Brown
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